Born and bred in New Delhi, I moved to New York in 2014 to pursue a degree in marketing which eventually led to a 7-year career (and counting) of creating award-winning campaigns for disruptor brands like Billie, Coterie, and Debut Biotech to Fortune 500 companies like American Express, Neiman Marcus Group, and Priceline.

In 2021, things took a slight detour as I hit play on Netflix’s Drive to Survive and discovered a new passion — sports. Chasing this world, I joined and hosted the Females in Motorsport podcast in 2023 where I interviewed athletes and industry professionals on the show for nearly two years.

In 2026, that brought me to launch my own PR consultancy dedicated to bringing my two passions together: the intersection of lifestyle and sports. With the rise in sports fandom and every brand competing for the same piece of the pie, I help clients break through the noise with campaigns and strategies that are worthy of being earned.